PE TM Chain Process on BSNL

PE-TM Chain stands for Principal Entity–Telemarketer Chain. It is the mandatory link between your business (Principal Entity) and your SMS service provider (Telemarketer, like MsgClub) on the DLT platform.

This step is crucial because without this link, you won’t be able to send SMS, even if your headers and templates are approved. It ensures that your SMS traffic is traceable and compliant with TRAI regulations.

Use Case: A company called Sharma Electronics wants to send promotional SMS to their customers. Even though they have an approved Entity ID, Header, and Template, they cannot send messages until they link their account with their Telemarketer (MsgClub) through the PE-TM Chain. Once the chain is approved, the government can track all SMS traffic, ensuring security and compliance with TRAI regulations. Only after this step can the business start sending bulk promotional messages to promote their offers.

MsgClub TM info (use this during PE-TM chain process on DLT portal) –

Telemarketer Name : The Basics Digital Solutions Pvt Ltd

Telemarketer Id :  1002408235216785541

Learn More

• Process Video
• Step by Step Guide
• FAQs

Process Video

Step by Step Guide

Step 1 – Steps to Approve a Template in BSNL DLT Panel

• Click on the URL: BSNL DLT Panel
• Click on the Login button.
• Enter your Username and Password.
• Enter the OTP sent to your registered mobile number and click Submit.

Step 2 – How to Add TM in Dashboard!

1. Open the Dashboard
2. Click on the Chain option at the top.
3. Tap on New Chain to add TM.

 Step 3 – Quick Steps to Add TM in Dashboard!

• TM Chain – Enter any name you want
• Search TM Name – Type The Basic Digital Solutions Private Limited
• Other fields will auto-fill
• Click Submit for the next process

Step 4 – Quick Steps to Add TM in Dashboard!

• A pop-up will appear – Click Yes to send the request to the Telemarketer.

Step 5 – Confirm Your TM Request!

• Please communicate with your Telemarketer (TM) to accept the request and complete the process.

Step 6 – Final Approval Step for TM Request!

Once your Telemarketer (TM) accepts the request, follow these steps to approve it:

• Go to your PE-TM Dashboard
• Locate the request under the Action column
• Click on the Eye Button to review the request.

 Step 7 – Final Approval for TM Request!

• On the next page, review the TM and PE details
• Click on the Approve Button
• A pop-up will appear – Click Confirm to finalize the request
• Your TM request is now fully approved.

 Step 8 – PE-TM Process Completed!

• Once you complete the PE-TM process and approve the request, the page will display TM details, confirming that everything is set up successfully.

FAQs

Q. What is PE-TM Chain?
Ans. The PE-TM Chain is a mandatory linking process between a Principal Entity (PE) (your business) and a Telemarketer (TM) (like MsgClub). This chain ensures that your SMS is delivered through an authorized sender.

Q. Is PE-TM Chain mandatory?
Ans. Yes, the PE-TM Chain is mandatory for sending any kind of SMS through a DLT-registered platform. Without it, your messages will be blocked by the telecom operators.

Q. Do I need to do PE-TM Chain to send bulk SMS?
Ans. Yes, to send bulk SMS, you must complete the PE-TM Chain process by linking your entity with a registered Telemarketer.

Q. Can I send SMS without doing PE-TM Chain process?
Ans. No, sending SMS without completing the PE-TM Chain process is not allowed. It is a TRAI compliance requirement.

Q. What is the full form of the PE-TM Chain?
Ans. PE-TM stands for Principal Entity – Telemarketer Chain.

Q. What do I need to do the PE-TM Chain process?
Ans. To complete the PE-TM Chain, you need:

• An approved Entity on DLT
• Your Telemarketer’s ID (e.g., MsgClub’s TM ID)
• A request initiated and approved on your DLT portal

Q. How long does it take to complete PE-TM Chain process?
Ans. Usually, it takes 1–4 hours after submission. Sometimes, it may take up to 24 hours, depending on operator review time.

Q. What is the TM ID in the DLT?
Ans. A TM ID is the unique identification number of a Telemarketer registered on the DLT platform. This ID is used to link your business (PE) to the TM.

Q. What is the Telemarketer ID of MsgClub?
Ans. The Telemarketer ID of MsgClub is: 1002408235216785541