8 use-case guides

RCS messaging use cases

Each guide shows the card or carousel layout, the buttons to add, the SMS fallback and what to measure.

What are the main RCS messaging use cases?

The main RCS use cases are promotional campaigns and product launches as rich cards and carousels, order, payment and appointment updates with tap buttons, lead capture through suggested replies, and verification messages. Every campaign needs a plan for phones without RCS, usually a DLT-approved SMS fallback.

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