Healthcare

Patient messaging and calls for orthopaedic clinics

Bring post-surgery patients back for every review, answer OPD calls while the surgeon is in OT and send X-rays and exercise videos where patients will see them.

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Patient messaging and calls for orthopaedic clinics

Which messaging channels should an orthopaedic clinic use?

Orthopaedic clinics typically use WhatsApp for OPD reminders, X-ray reports and home exercise videos, AI Voice to call elderly patients before 2-week, 6-week and 3-month post-operative reviews, an IVR to handle the OPD call rush while the surgeon operates, and SMS as a backup for patients without WhatsApp. Family members can receive reminders with the patient's consent.

Updated 15 Nov 2026

Key facts: messaging and calls for orthopaedic clinics

Start with: WhatsApp Business API (Reports and exercises)
Channel mix: WhatsApp Business API, AI Voice, IVR, Bulk SMS, Voice broadcast
AI calling: AI calling agent for orthopaedic clinics
One account: Shared contacts, delivery reports and webhooks across every channel
Integration: REST API and webhooks into any CRM or app that can call an API. API and webhooks
Pricing model: Prepaid credits quoted by volume, GST extra; WhatsApp at Meta's rate by category plus a platform fee. How pricing works

Which channels work best for orthopaedic clinics?

Reports and exercises

WhatsApp Business APIOPD reminders with Confirm buttons, X-ray and MRI reports, discharge notes and physiotherapy videos the patient can replay at home.WhatsApp Business API for orthopaedic clinics

Post-op follow-ups

AI VoiceCalls patients and caregivers before plaster checks and post-operative reviews in their language, and flags anyone who asks for a doctor's callback.AI Voice for orthopaedic clinics

OPD call rush

IVRRoutes callers to appointments, the insurance desk, billing or the emergency line, and tells them whether today's OPD is running.IVR for orthopaedic clinics

Backup reminders

Bulk SMSShort appointment and review alerts that reach elderly patients on basic phones.Bulk SMS for orthopaedic clinics

OPD cancellations

Voice broadcastWhen the surgeon is called into emergency surgery, a recorded call tells the day's patients before they set out.Voice broadcast for orthopaedic clinics

How do the channels work together for orthopaedic clinics?

First visitIVR bookingThe patient calls, presses 1 for appointments and receives the OPD slot and clinic location on WhatsApp.
DischargeDischarge pack on WhatsAppDischarge summary, wound-care instructions and exercise videos go to the patient and a family member.
Weeks 2, 6 and 12AI Voice review callAn AI agent calls before each review, reminds them to bring the latest X-ray and books the slot.
OPD cancelledVoice broadcastIf the surgeon is held up in OT, a recorded call and SMS reach the day's patients before they leave home.

What does each channel do for orthopaedic clinics?

SMS for orthopaedic clinics

OPD appointment and token
Pre-surgery instructions
Suture removal and plaster check

WhatsApp for orthopaedic clinics

OPD token status
Plaster and suture removal reminders
Post-operative check-in

RCS for orthopaedic clinics

Follow-up and plaster check reminders
Pre-surgery checklist
Rehab exercise videos

IVR for orthopaedic clinics

Injury and fracture priority option
OPD booking by doctor
Post-operative patient line

Voice broadcast for orthopaedic clinics

Review visit reminder
Plaster and suture checks
Physiotherapy start date

Missed call for orthopaedic clinics

Appointment callback
OPD timings and doctor days
Bone health camp registration

Step-by-step guides for orthopaedic clinics

Use-case guides with templates, set-up steps and metrics that fit this industry.

Questions about messaging for orthopaedic clinics

How can an orthopaedic clinic reduce missed post-operative reviews?

Remind patients on more than one channel. A WhatsApp reminder with a Confirm button two days before, then an AI or staff call to anyone who did not confirm, reaches most elderly patients. Copying a family member, with consent, helps when the patient does not use a smartphone.

Can we send X-rays and MRI reports on WhatsApp?

Yes. Reports and images can go as documents in a chat the patient has opted into, and they stay easy to find at the next review. Share health records only with the patient or people they have authorised, since the DPDP Act expects you to protect personal data and limit who sees it.

What should we do when the surgeon's OPD is cancelled at short notice?

Send a voice broadcast and an SMS to everyone booked that day. Elderly patients who ignore texts still hear the recorded call, and it can ask them to press 1 for tomorrow or press 2 for a callback, so staff phone only those who need help.

Can these tools work with our hospital or clinic software?

Yes. MsgClub offers APIs and webhooks on every channel, so any clinic or hospital management system that can call an API or receive a webhook can trigger reminders from appointment data and receive confirmations, keypresses and call outcomes back.

Do appointment reminders need DND or time-window checks?

Not if they concern the patient's own appointment and go on DLT-registered service templates. Bone density camp invitations or joint-care package offers are promotional, so they go only to opted-in patients and, for SMS, between 10 am and 9 pm and not to DND numbers.

Is RCS useful for an orthopaedic clinic?

It is a low priority. Most of your messages are reminders and reports that WhatsApp and SMS already handle, and RCS reaches only Android phones with RCS enabled. Larger orthopaedic hospitals sometimes use it for branded health camp campaigns, with SMS as the fallback.