Voice broadcast for banks, NBFCs and lenders
Remind borrowers about EMIs, bounced NACH mandates and gold loan renewals with a short call in their language, and see who pressed 1 before collectors start dialling.

How do NBFCs use voice broadcast for EMI reminders?
NBFCs and banks use voice broadcast to place automated calls before an EMI date, after a NACH or auto-debit bounce, and before a gold loan falls due. Each call names the lender, plays the amount and date by text-to-speech and lets the borrower press a key to confirm payment or request a callback, between 8 am and 7 pm.
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Key facts: Voice broadcast for banks, NBFCs and lenders
- Channel
- Voice broadcast
- Best for
- Pre-due EMI reminder; NACH or auto-debit bounce notice; Gold loan renewal and interest due
- Call types
- Text-to-speech, Reminder call, Recorded message, Keypress survey
- Who it suits
- NBFCs and housing finance companies, Microfinance and JLG lenders, Gold loan companies, Co-operative banks and credit societies, Two-wheeler and consumer durable lenders
- Rules
- TRAI's numbering rules (140-series for promotional calls, 1600-series for service and transactional calls), consent, DND and calling-hour limits
- Pricing model
- Per pulse of answered call time. How pricing works
- Lender calling hours
- 8 am to 7 pm, under RBI's conduct rules for recovery calls
- Integration
- REST API and webhooks (call.completed, ivr.input) into your own software. Voice broadcast API
What problems does voice broadcast solve for banks, NBFCs and lenders?
Which voice broadcast calls suit banks, NBFCs and lenders?
Ready-to-use voice broadcast scripts for banks, NBFCs and lenders
Copy, edit and use these as a starting point.
Namaste, this is a call from Shubh Finance for {name}. Your EMI of {amount} rupees for loan account ending {last4} is due on {due_date}. Please keep the balance in your bank account before that date. If you have already paid, press 1. To speak to your branch, press 2.
This message is for {name} from Shubh Finance. If you are not {name}, please press 9. Your instalment due on {due_date} could not be collected from your bank account. Please pay at the branch or through the app. Press 1 if you have paid already, or press 2 and our team will call you back today.
Hello {name}, this is Shubh Gold Loans. Your gold loan account ending {last4} reaches its end date on {due_date}. Please visit the branch to pay the interest and renew, or close the loan. Press 1 to hear this message again, or press 2 to get a call from the branch.
Record the script or use text-to-speech. Keep calls under 30 seconds where you can.
How does voice broadcast work for banks, NBFCs and lenders?
- Your LMS picks the accountsEach morning your loan management system lists borrowers with an EMI in three days or a debit that bounced yesterday.
- Calls go out in calling hoursMsgClub plays the text-to-speech reminder with each borrower's amount and date, scheduled between 8 am and 7 pm, from the number series your category requires.
- Borrowers press a keyPress 1 marks the account as claimed paid, press 2 creates a callback task, and unanswered numbers are retried after the gap you set.
- Outcomes return to your LMScall.completed and ivr.input webhooks update each loan account, so collectors start the day with only the accounts that need a person.
Which other channels suit banks, NBFCs and lenders?
Use them together from one account, with shared contacts, reports and webhooks.
Questions about voice broadcast for banks, NBFCs and lenders
Is voice broadcast allowed for loan EMI reminders?
Yes. Reminders about an existing loan are service calls, not promotions, so they can reach borrowers who are on the DND register. Lenders must still follow RBI's guidance on calling hours, polite language and privacy, and use 1600-series numbers where TRAI's numbering rules require it for regulated entities.
What calling hours apply to NBFC reminder calls?
RBI expects lenders and their recovery agents to call borrowers only between 8 am and 7 pm. Schedule voice broadcast batches and retries inside that window, and avoid repeated attempts in a single day, which can feel like harassment even within permitted hours.
What if someone other than the borrower answers?
Start the call by asking for the borrower by name and offer a key to press if the listener is someone else, such as press 9. Keep the amount and loan details after that point, or leave them out, so you do not disclose a debt to a family member or colleague.
Can the call include each borrower's EMI amount and date?
Yes. Text-to-speech fills in the name, amount, due date and the last digits of the loan account for each borrower from your sheet or API request. Hindi and English are available, and other Indian languages can be arranged on request or covered with recorded audio.
Can voice broadcast handle a borrower who wants to negotiate?
No. A broadcast plays one message and records keypresses, so a press 2 for callback is the right way to route a borrower who needs to talk. If you want an automated call that can take a promise-to-pay date or answer questions, use MsgClub AI Voice instead.
How do keypresses reach our collection team?
Each keypress is sent to your system as an ivr.input webhook with the loan reference you passed, and the full call result follows as call.completed. Your LMS or CRM can turn press 2 into a callback task for the branch and mark press 1 for payment verification.
Which other industries use voice broadcast?
Voice broadcast use-case guides for banks, NBFCs and lenders
All Voice broadcast industriesAll Voice broadcast use casesVoice broadcastAPI and webhooksPricing
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