RCS messaging for logistics and courier companies
Tell the recipient when the rider is coming, let them change the slot or share a landmark in one tap, and cut failed delivery attempts.

How do courier companies use RCS messaging?
Courier and logistics companies use RCS to send out-for-delivery cards showing the AWB number, delivery window and cash-on-delivery amount, with buttons to track the rider, call them or reschedule. Recipients reply with suggested chips such as Leave with guard. A verified sender separates genuine updates from parcel scams, and SMS fallback covers phones without RCS.
Updated
Key facts: RCS for logistics and courier companies
- Channel
- RCS messaging
- Best for
- Out-for-delivery card; Delivery instructions in one tap; Failed attempt follow-up
- Formats
- Rich card, Suggested replies, Text with actions, SMS fallback
- Who it suits
- Last-mile courier companies, Hyperlocal delivery services, 3PL and fulfilment partners for online sellers, Furniture and appliance delivery teams, Intercity cargo and part-load operators
- Sender
- Brand name, logo and verified mark, set up as an RCS agent; DLT-approved SMS fallback for phones that cannot receive RCS
- Pricing model
- Per message, by message type; fallback billed as SMS. How pricing works
- Integration
- REST API and webhooks (message.delivered, message.read, message.clicked) into your own software. RCS API
What problems does RCS solve for logistics and courier companies?
Which RCS messages work for logistics and courier companies?
Ready-to-use RCS message templates for logistics and courier companies
Copy, edit and use these as a starting point.
Title: Your parcel arrives today, {window} Body: AWB {awb} from {seller}. Cash on delivery: ₹{cod_amount}. Rider: {rider_name}. Buttons: Track rider | Call rider | Reschedule
Title: How should we deliver? Body: Your parcel {awb} is with our rider. Tap an option so we get it right the first time. Buttons: Leave with guard | Deliver after 6 pm | Share landmark
We could not deliver AWB {#var#} today. Choose a new slot or hub pickup: {#var#} -{#var#}
Rich cards and buttons are set up per campaign in your MsgClub panel; text is editable.
How does RCS work for logistics and courier companies?
- The parcel is assigned to a routeYour transport or delivery management system marks the AWB out for delivery and calls the MsgClub API.
- The recipient gets the cardRCS-capable phones see the delivery card; others receive the SMS with a tracking link.
- The recipient taps an instructionReschedule, Leave with guard or a landmark reply comes back as a reply event.
- The rider's app updatesYour system pushes the instruction to the rider and logs read and tap events against the AWB.
Which other channels suit logistics and courier companies?
Use them together from one account, with shared contacts, reports and webhooks.
Questions about RCS messaging for logistics and courier companies
Can recipients reschedule a delivery from an RCS message?
Yes. Add a Reschedule button or suggested reply chips with the next 2 or 3 slots. The choice reaches your delivery system as a reply event, and the rider's route can update before they set out for that address.
How does RCS help against fake parcel messages?
Your messages arrive under a verified courier name with logo, which scam SMS cannot imitate. Keep a consistent format, never request small payments for held parcels, and tell recipients in your messages that real COD amounts are collected only at the door.
What happens if the recipient has an iPhone?
iPhone support for RCS business messages in India is partial so far, mainly on Jio since September 2026. MsgClub checks each number, and recipients who cannot get RCS receive your service SMS with the tracking link instead.
Do delivery updates on RCS need customer consent?
Delivery updates are service messages about something the recipient ordered, so they are expected. They must stay purely informational. Adding a discount or cross-sell turns them into promotions, which need consent and follow promotional rules.
Can the rider's phone number be hidden?
Yes. Instead of showing the rider's own number, route the Call rider button to a masked number. MsgClub's call masking connects recipient and rider without either seeing the other's real number.
Can sellers get pickup alerts too?
Yes. The same brand agent can message your seller partners about scheduled pickups, parcel counts and payout dates, with a Change pickup time button that feeds back to your operations team.
Which other industries use RCS messaging?
RCS use-case guides for logistics and courier companies
All RCS industriesAll RCS use casesRCS messagingAPI and webhooksPricing
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