RCS for logistics and courier companies

RCS messaging for logistics and courier companies

Tell the recipient when the rider is coming, let them change the slot or share a landmark in one tap, and cut failed delivery attempts.

Last-mile courier companiesHyperlocal delivery services3PL and fulfilment partners for online sellersFurniture and appliance delivery teamsIntercity cargo and part-load operators
RCS message from a verified courier showing an out-for-delivery card with COD amount and rider buttons, and the recipient choosing Leave with guard

How do courier companies use RCS messaging?

Courier and logistics companies use RCS to send out-for-delivery cards showing the AWB number, delivery window and cash-on-delivery amount, with buttons to track the rider, call them or reschedule. Recipients reply with suggested chips such as Leave with guard. A verified sender separates genuine updates from parcel scams, and SMS fallback covers phones without RCS.

Updated

Key facts: RCS for logistics and courier companies

Best for
Out-for-delivery card; Delivery instructions in one tap; Failed attempt follow-up
Formats
Rich card, Suggested replies, Text with actions, SMS fallback
Who it suits
Last-mile courier companies, Hyperlocal delivery services, 3PL and fulfilment partners for online sellers, Furniture and appliance delivery teams, Intercity cargo and part-load operators
Sender
Brand name, logo and verified mark, set up as an RCS agent; DLT-approved SMS fallback for phones that cannot receive RCS
Pricing model
Per message, by message type; fallback billed as SMS. How pricing works
Integration
REST API and webhooks (message.delivered, message.read, message.clicked) into your own software. RCS API

What problems does RCS solve for logistics and courier companies?

Failed first attemptsThe recipient is out, the gate is locked or the address lacks a landmark. Every second attempt costs a rider trip and delays the rider's whole route.
Parcel scam messagesFake 'your parcel is on hold, pay ₹25' texts use courier names, so recipients now distrust real delivery SMS and ignore the rider's call.
Calls to the hub for simple changesRecipients call the hub to say 'deliver tomorrow' or 'leave it with the neighbour', tying up staff during peak hours.

Which RCS messages work for logistics and courier companies?

Rich card
Out-for-delivery cardMorning card with the AWB, delivery window, COD amount and rider's first name, with Track rider, Call rider and Reschedule buttons.→ Recipient is home and ready
Suggested replies
Delivery instructions in one tapChips like Leave with guard, Deliver after 6 pm and Share landmark send the choice straight to the rider's app.→ Fewer failed attempts
Text with actions
Failed attempt follow-upAfter a missed attempt, a message offers the next slot or pickup from the nearest hub, with a map action for the hub address.→ Quicker second delivery
Rich card
Proof of deliveryA card confirms who received the parcel and when, with a Report a problem button for damaged or missing items.→ Disputes raised early
Text with actions
Pickup confirmation for sellersTells small sellers when the pickup executive is on the way and how many parcels are scheduled, with a Change pickup time option.→ Fewer missed pickups
SMS fallback
SMS fallback for every AWBRecipients without RCS get the same update as a service SMS with a short tracking link.→ Every recipient informed

Ready-to-use RCS message templates for logistics and courier companies

Copy, edit and use these as a starting point.

Out for deliveryRich card
Title: Your parcel arrives today, {window}
Body: AWB {awb} from {seller}. Cash on delivery: ₹{cod_amount}. Rider: {rider_name}.
Buttons: Track rider | Call rider | Reschedule
Delivery preferenceSuggested replies
Title: How should we deliver?
Body: Your parcel {awb} is with our rider. Tap an option so we get it right the first time.
Buttons: Leave with guard | Deliver after 6 pm | Share landmark
Attempt failed fallbackSMS fallback
We could not deliver AWB {#var#} today. Choose a new slot or hub pickup: {#var#} -{#var#}

Rich cards and buttons are set up per campaign in your MsgClub panel; text is editable.

How does RCS work for logistics and courier companies?

  1. The parcel is assigned to a routeYour transport or delivery management system marks the AWB out for delivery and calls the MsgClub API.
  2. The recipient gets the cardRCS-capable phones see the delivery card; others receive the SMS with a tracking link.
  3. The recipient taps an instructionReschedule, Leave with guard or a landmark reply comes back as a reply event.
  4. The rider's app updatesYour system pushes the instruction to the rider and logs read and tap events against the AWB.
Connect your softwareYour transport management system or rider app posts AWB, slot, COD amount and tracking link to the MsgClub API, and receives each reply and tap by webhook so the rider's job sheet updates before arrival. RCS API · API and webhooks · Pricing
ComplianceDelivery updates are service messages, so keep offers out of them. Share only the rider's first name and a masked or proxy number, and never ask for payment for 'held' parcels, so recipients can trust the format.

Questions about RCS messaging for logistics and courier companies

Can recipients reschedule a delivery from an RCS message?

Yes. Add a Reschedule button or suggested reply chips with the next 2 or 3 slots. The choice reaches your delivery system as a reply event, and the rider's route can update before they set out for that address.

How does RCS help against fake parcel messages?

Your messages arrive under a verified courier name with logo, which scam SMS cannot imitate. Keep a consistent format, never request small payments for held parcels, and tell recipients in your messages that real COD amounts are collected only at the door.

What happens if the recipient has an iPhone?

iPhone support for RCS business messages in India is partial so far, mainly on Jio since September 2026. MsgClub checks each number, and recipients who cannot get RCS receive your service SMS with the tracking link instead.

Do delivery updates on RCS need customer consent?

Delivery updates are service messages about something the recipient ordered, so they are expected. They must stay purely informational. Adding a discount or cross-sell turns them into promotions, which need consent and follow promotional rules.

Can the rider's phone number be hidden?

Yes. Instead of showing the rider's own number, route the Call rider button to a masked number. MsgClub's call masking connects recipient and rider without either seeing the other's real number.

Can sellers get pickup alerts too?

Yes. The same brand agent can message your seller partners about scheduled pickups, parcel counts and payout dates, with a Change pickup time button that feeds back to your operations team.

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