Bulk SMS for hospitals and diagnostic labs
Send OPD tokens, tell patients the moment a report is ready, confirm home sample collection and keep families informed during admission.

What SMS do hospitals and diagnostic labs send?
Hospitals and diagnostic labs send SMS for OPD appointment and token numbers, home sample collection slots with the phlebotomist's name, report-ready alerts with a secure link opened by OTP, admission, surgery and discharge updates to the attendant, deposit and bill reminders and insurance pre-authorisation status. Health check-up packages to non-patients are promotional.
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Key facts: SMS for hospitals and diagnostic labs
- Channel
- Bulk SMS
- Best for
- OPD token and doctor slot; Home sample collection; Report ready with secure link
- SMS categories
- Service implicit, OTP
- Who it suits
- Multi-specialty hospitals, Nursing homes, Pathology labs, Imaging and radiology centres, Diagnostic chains with collection centres
- Rules
- TRAI DLT: registered entity, header and content template for every SMS; promotional SMS only 10 am to 9 pm and not to DND numbers
- Pricing model
- Prepaid credits quoted by volume, GST extra. How pricing works
- Integration
- REST API and webhooks (message.delivered, message.failed, message.clicked) into your own software. SMS API
What problems does SMS solve for hospitals and diagnostic labs?
Which SMS should hospitals and diagnostic labs send?
Ready-to-use SMS templates for hospitals and diagnostic labs
Copy, edit and use these as a starting point.
Dear {#var#}, your test report for sample ID {#var#} is ready. View it securely at {#var#} using the OTP sent to this number. -Navjeevan Diagnostics
{#var#} is your OTP to view report {#var#} at Navjeevan Diagnostics. Valid for {#var#} minutes. Do not share this code.
Dear {#var#}, sample collection for {#var#} is booked on {#var#} between {#var#}. {#var#}. Booking ID {#var#}. -Navjeevan Diagnostics
Register each template on your DLT portal before use. Words in {#var#} are variables.
How does SMS work for hospitals and diagnostic labs?
- HIS or LIS records the eventRegistration, sample collected, report approved by the pathologist or patient admitted is recorded in your hospital or lab system.
- MsgClub sends the templateThe patient or attendant gets the matching message from your registered header within moments.
- OTP protects sensitive linksOpening a report link triggers a one-time code to the registered number before the PDF is shown.
- Status returns by webhookDelivery and click events are written back, so the front desk sees who has already viewed the report.
Which other channels suit hospitals and diagnostic labs?
Use them together from one account, with shared contacts, reports and webhooks.
Questions about bulk SMS for hospitals and diagnostic labs
Can a lab send test results by SMS?
Send the alert, not the result. The SMS should say the report is ready and give a secure link, with an OTP to the registered number before the report opens. Putting values or findings in SMS exposes them to anyone who sees the phone, and patients may share handsets.
Which DLT category does a report-ready SMS use?
Service implicit. The patient has given a sample and expects the report, so the alert follows from an existing service and reaches DND numbers at any time. The code used to open the report is registered separately in the OTP category.
Who should receive admission and surgery updates?
The attendant or next of kin registered at admission, with the patient's consent where possible. Collect that number on the admission form, send updates to it and keep messages short: ward, status and where to come, with no clinical details.
Is WhatsApp better for sending reports?
For patients who opted in, WhatsApp can deliver the PDF directly in the chat. SMS with a link reaches everyone, including elderly patients without WhatsApp, and leaves no copy of the report on the phone. Many labs send the SMS alert to all and WhatsApp the PDF on request.
Can we send health check-up package offers?
Yes, as promotional SMS. Offers for full-body check-ups or seasonal packages need a numeric header, DND scrubbing and delivery between 10 am and 9 pm. Avoid using patients' medical history to target offers unless they gave clear consent for it.
How do we handle the evening report rush?
Send alerts as each report is approved rather than in one batch. The API call fires from the LIS on approval, so messages spread through the day. MsgClub's multi-operator routing with failover keeps alerts moving when one route is slow.
Which other industries use bulk SMS?
SMS use-case guides for hospitals and diagnostic labs
All SMS industriesAll SMS use casesBulk SMSAPI and webhooksPricing
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