RCS for hospitals and diagnostic labs

RCS messaging for hospitals and diagnostic labs

Confirm home collections with fasting instructions, tell patients when reports are ready and show health check packages, all from your verified name.

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Diagnostic lab chainsMulti-speciality hospitalsPathology and imaging centresHome sample collection services

RCS rich card from a verified diagnostic lab confirming a home sample collection slot with fasting instructions and Reschedule and Call lab buttons

How do diagnostic labs and hospitals use RCS?

Diagnostic labs and hospitals use RCS to confirm home sample collection slots with fasting instructions, share the phlebotomist's name and arrival time, send report-ready alerts that open a secure portal, show health check-up packages in a carousel, and send OPD token and bill payment updates. Patients see the verified hospital or lab name, and SMS reaches every other phone.

Updated 15 Nov 2026

Key facts: RCS for hospitals and diagnostic labs

Channel: RCS messaging
Best for: Home collection slot; Phlebotomist on the way; Report ready
Formats: Rich card, Text with actions, Carousel
Who it suits: Diagnostic lab chains, Multi-speciality hospitals, Pathology and imaging centres, Home sample collection services
Sender: Brand name, logo and verified mark, set up as an RCS agent; DLT-approved SMS fallback for phones that cannot receive RCS
Pricing model: Per message, by message type; fallback billed as SMS. How pricing works
Integration: REST API and webhooks (message.delivered, message.read, message.clicked) into your own software. RCS API

What problems does RCS solve for hospitals and diagnostic labs?

Samples rejected for fasting errorsPatients eat breakfast before a fasting test because the instruction was given once over the phone.

Report calls swamp the front deskFamilies call repeatedly to ask if the report is ready, then come in person to collect a printout.

Fake lab offers in circulationDiscounted full-body check-up messages from unknown senders make patients wary of genuine package offers.

Which RCS messages work for hospitals and diagnostic labs?

Rich card

Home collection slotDate, time window and fasting instructions the evening before, with Reschedule and Call lab buttons.→ Fewer repeat collections

Text with actions

Phlebotomist on the wayName of the collector and arrival time on the morning of collection, with a Call collector action.→ Patients ready at the door

Text with actions

Report readyA notice that the report is ready with a View report action that opens your secure portal; no values in the message.→ Fewer collection visits

Carousel

Health check-up packagesCards for basic, diabetes, cardiac and senior citizen packages with tests included, price and Book home collection.→ More package bookings

Text with actions

OPD token and wait timeToken number and estimated consultation time, with Get directions to the right block.→ Shorter waits in the lobby

Rich card

Discharge bill and follow-upFinal bill with a Pay now button and the follow-up OPD date with Add to calendar.→ Faster discharge

Ready-to-use RCS message templates for hospitals and diagnostic labs

Copy, edit and use these as a starting point.

Home collectionRich card

Title: Home collection {{date}}, {{window}}
Body: Fast for {{hours}} hours before. Water is fine. Keep your prescription ready.
Buttons: Reschedule | Call lab

Report readyText with actions

Title: Your report is ready
Body: Booking {{booking_id}}. View it securely on our portal with your registered number.
Buttons: View report | Talk to a doctor

Package carouselCarousel

Title: {{package}}: {{tests}} tests
Body: Includes {{highlights}}. Home collection available in {{city}}.
Buttons: Book home collection | See all tests

Rich cards and buttons are set up per campaign in your MsgClub panel; text is editable.

How does RCS work for hospitals and diagnostic labs?

LIMS or HIS creates the eventA booking, collection, report sign-off or OPD token is created in your lab or hospital system.
MsgClub sends RCS or SMSPatients with RCS get the card; others get a DLT-approved SMS.
The patient actsReschedule, View report or Pay now opens the right page or reaches your helpdesk.
Events come backDelivery, read and tap events are posted to your system by webhook for each booking.

Connect your softwareYour laboratory information system, hospital information system or booking platform can call the MsgClub RCS API at each booking and report stage, and record reads and replies by webhook. RCS API · API and webhooks · Pricing

ComplianceNever include test results, diagnoses or report PDFs in the message; link to a portal that needs login. Treat patient data as confidential health information and handle it under the DPDP Act 2023, and send package offers only to patients who agreed to them.

Which other channels suit hospitals and diagnostic labs?

Use them together from one account, with shared contacts, reports and webhooks.

SMS for hospitals and diagnostic labsWhat SMS do hospitals and diagnostic labs send?See SMS

WhatsApp for hospitals and diagnostic labsHow do hospitals and labs use WhatsApp Business API?See WhatsApp

IVR for hospitals and diagnostic labsHow do hospitals use an IVR system?See IVR

Voice broadcast for hospitals and diagnostic labsHow do hospitals and labs use voice broadcast?See Voice broadcast

Missed call for hospitals and diagnostic labsHow do hospitals and diagnostic labs use missed calls?See Missed call

Compare every channel for hospitals and diagnostic labs

Questions about RCS messaging for hospitals and diagnostic labs

Can a lab send test reports through RCS?

Send a report-ready notice with a View report button that opens your secure portal, not the report itself. Lock-screen previews and shared phones make it risky to put results or PDFs inside the message, and a portal login protects the patient.

How do fasting instructions in RCS help?

A card the evening before, with the fasting hours in the title or first line, is easier to remember than a phone instruction given days earlier. Read receipts show whether the patient opened it, so staff can call those who did not.

Can patients book a health check-up package from an RCS carousel?

Yes. Each package card can show the tests included and price, with a Book home collection button that opens your booking page. Send the carousel only to patients who agreed to receive offers, and keep claims about packages factual.

Is RCS suitable for hospital OPD queue updates?

Yes, for patients with smartphones. Send the token number and an estimated time, and update it if the doctor is delayed. Patients without RCS get the SMS version, so keep it short and include the department and floor.

How does a lab prove a message is genuine?

The RCS agent shows the lab's verified name and logo, checked by Google and the operators. Tell patients that genuine messages come only from that sender and never ask for card details or OTPs over the phone.

Can a hospital chain use one RCS agent for all branches?

Yes. One verified agent can carry the group brand, and each message can name the branch, block and helpline. If branches operate under different registered names, check whether each needs its own agent for brand verification.