RCS for auto service centres and garages

RCS messaging for auto service centres and garages

Get extra work approved from a photo, tell owners the car is ready with a pay button, and bring them back when the next service falls due.

Multi-brand garagesAuthorised dealer workshopsTwo-wheeler service centresCar detailing and tyre shopsPickup-and-drop service chains
RCS rich card from a verified car workshop showing worn brake pads, an extra cost and Approve and Call advisor buttons on an Android phone

How do car service centres use RCS messaging?

Car and bike service centres use RCS to send service-due reminders with a Book slot button, show a photo of a worn part with Approve and Call advisor buttons, confirm pickup and drop, and send a vehicle-ready card with the invoice and a pay link. Owners see the workshop's verified name and logo, and SMS covers phones without RCS.

Updated

Key facts: RCS for auto service centres and garages

Best for
Extra work approval with a photo; Service-due reminder; Pickup and drop confirmation
Formats
Rich card, Text with actions, Carousel, Suggested replies
Who it suits
Multi-brand garages, Authorised dealer workshops, Two-wheeler service centres, Car detailing and tyre shops, Pickup-and-drop service chains
Sender
Brand name, logo and verified mark, set up as an RCS agent; DLT-approved SMS fallback for phones that cannot receive RCS
Pricing model
Per message, by message type; fallback billed as SMS. How pricing works
Integration
REST API and webhooks (message.delivered, message.read, message.clicked) into your own software. RCS API

What problems does RCS solve for auto service centres and garages?

Estimates stuck on the phoneThe advisor finds worn brake pads, calls the owner three times and the car sits on the ramp until someone answers.
Service-due SMS is ignoredA plain text with an odometer reading looks like every other reminder, so owners put the service off for months.
Payment links look suspiciousOwners hesitate to tap a payment link from an unknown header, and the cashier ends up taking cash at delivery.

Which RCS messages work for auto service centres and garages?

Rich card
Extra work approval with a photoShow the worn part, the extra cost and the revised delivery time in one card with Approve and Call advisor buttons.→ Faster go-ahead on add-on jobs
Rich card
Service-due reminderSent by date or kilometres from your DMS, with the car number, the service type and a Book slot button.→ More repeat services
Text with actions
Pickup and drop confirmationDriver name, pickup window and a Call driver action, so the owner does not wait at the gate wondering.→ Fewer missed pickups
Rich card
Vehicle ready and invoiceA card with the final amount, a View invoice link and a Pay now button before the owner arrives.→ Quicker delivery at the counter
Carousel
Monsoon and winter check-up offersCards for wiper blades, AC gas top-up, tyre rotation and battery check, each with a Book button, to owners who agreed to offers.→ Higher off-season footfall
Suggested replies
Feedback after deliveryThree days after delivery, ask how the car is running with Good, Some issue and Call me chips.→ Complaints caught early

Ready-to-use RCS message templates for auto service centres and garages

Copy, edit and use these as a starting point.

Estimate approvalRich card
Title: Extra work found on {{vehicle_no}}
Body: {{part}} needs replacement. Extra cost ₹{{amount}}. If approved now, ready by {{time}}.
Buttons: Approve | Call advisor
Service dueRich card
Title: Your {{model}} is due for service
Body: Last service {{last_date}} at {{km}} km. Book a slot this week; pickup is available.
Buttons: Book slot | Call workshop
Vehicle readyRich card
Title: {{vehicle_no}} is ready for delivery
Body: Final bill ₹{{amount}}. Collect by {{time}} or pay now and we will drop it home.
Buttons: Pay now | View invoice | Get directions

Rich cards and buttons are set up per campaign in your MsgClub panel; text is editable.

How does RCS work for auto service centres and garages?

  1. The job card changesYour workshop software marks an estimate, a service due date or a vehicle ready.
  2. MsgClub sends the cardAndroid owners with RCS get the rich card; others get your DLT-approved SMS with a short link.
  3. The owner tapsApprove, Book slot or Pay now opens the action or sends a reply back to MsgClub.
  4. The job card updatesA webhook posts the tap or reply to your software so the advisor sees it without calling.
Connect your softwareYour workshop management or dealer management system can call the MsgClub RCS API when a job card is opened, estimated or closed, and receive the owner's taps and replies back by webhook. RCS API · API and webhooks · Pricing
ComplianceService updates on an open job card are transactional; check-up offers are promotional and should go only to owners who agreed to them, with the SMS fallback sent between 10 am and 9 pm to non-DND numbers.

Questions about RCS messaging for auto service centres and garages

Can a garage send photos of damaged parts by RCS?

Yes. A rich card can carry an image of the worn part, a short description of the problem and the extra cost, with Approve and Call advisor buttons. Phones without RCS get the SMS fallback with a link to the estimate instead of the photo.

Is RCS better than WhatsApp for estimate approvals?

Not always. RCS needs no opt-in to an app and shows your verified logo in the default inbox, which helps first-time customers. WhatsApp suits owners who already chat with the workshop. Many service centres send the card by RCS and handle back-and-forth questions on WhatsApp.

What do two-wheeler owners without RCS receive?

They receive the SMS fallback you attach to the campaign, a DLT-approved text with the vehicle number and a link. Many scooter and bike owners use entry-level Android phones where RCS works, but feature phones and phones with RCS off will always get SMS.

Can the owner pay the service bill from the message?

Yes. Add a Pay now button that opens your payment page or UPI link. The tap is reported as message.clicked, and your billing system can confirm the payment from your payment gateway before the car is released.

How do we time service-due reminders?

Use both date and odometer. Most workshops send the first card two weeks before the due date and a second one a week later, with a Book slot button. Your DMS knows the last reading and can trigger the send through the API.

Can an authorised dealer workshop use its own brand name in RCS?

Use the name and logo of the business that owns the RCS agent. A dealer workshop should register its own trading name and should not use the vehicle manufacturer's logo unless it has written permission, since Google and the operators verify brand ownership.

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