WhatsApp for physiotherapy clinics

WhatsApp Business API for physiotherapy clinics

Keep patients coming for the full course: session reminders, home exercise videos between visits, package balance alerts and home-visit timings on one clinic number.

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Outpatient physiotherapy clinicsSports injury and rehab centresHome-visit physiotherapistsNeuro and paediatric rehab centresClinics running monthly therapy packages

WhatsApp chat from a physiotherapy clinic sending a home exercise video and the patient asking about repetitions

How do physiotherapy clinics use WhatsApp?

Physiotherapy clinics use WhatsApp Business API to remind patients of each session, send home exercise videos and charts after the visit, tell them how many sessions are left in their package, schedule home visits with the therapist's arrival window and check on pain levels between sessions. Patients reply in one chat that the whole clinic team can see.

Updated 15 Nov 2026

Key facts: WhatsApp for physiotherapy clinics

Channel: WhatsApp Business API
Best for: Session reminder; Home exercise programme; Package balance alert
Message types: Utility template, Service reply, Chatbot, Marketing template
Who it suits: Outpatient physiotherapy clinics, Sports injury and rehab centres, Home-visit physiotherapists, Neuro and paediatric rehab centres, Clinics running monthly therapy packages
Rules: Meta-approved templates and customer opt-in; free-form replies only within 24 hours of the customer's last message
Pricing model: Meta's per-message rate by template category, plus a MsgClub platform fee. WhatsApp API pricing explained
Integration: REST API and webhooks (message.delivered, message.read, message.received) into your own software. WhatsApp API

Why rehab plans fall short

Patients stop after the pain easesA frozen shoulder or back pain course needs 10 to 15 sessions. Many patients stop at 4 once they feel better, and the problem returns.

Exercises forgotten at homePatients nod through the demonstration, then do the exercise wrong or not at all because the printed sheet is lost.

Home-visit timing confusionTherapists doing home visits lose time when elderly patients are not ready, the gate is locked or the family was not told the time.

Physio workflows on WhatsApp

Utility template

Session reminderSent the evening before each session with the therapist's name and time, with buttons to confirm or move the slot.→ Fuller session calendar

Service reply

Home exercise programmeAfter the session, the therapist sends short exercise videos and a PDF chart with repetitions, in the chat the patient opened that day.→ Better adherence between visits

Utility template

Package balance alertTells the patient how many sessions are left in their package and when it expires, with a payment link to renew.→ Fewer lapsed packages

Chatbot

Pain score check-inA short menu asks the patient to rate pain from 0 to 10 and whether exercises were done; poor scores flag the therapist in the inbox.→ Plans adjusted sooner

Utility template

Home visit windowGives the family the therapist's name and arrival window on the day, with a button to report that the patient is not available.→ Fewer wasted trips

Marketing template

Course completion follow-upInvites opted-in patients who finished treatment to a posture or strengthening programme a few weeks later.→ Returning patients

Physio templates

Copy, edit and use these as a starting point.

Next session reminderUtility

Hi {{1}}, your physiotherapy session with {{2}} is tomorrow at {{3}}. Please wear loose clothing. Session {{4}} of {{5}} in your plan.
[Confirm] [Change slot]

Package balanceUtility

Hi {{1}}, you have {{2}} sessions left in your {{3}} package, valid until {{4}}. Renew to continue without a break.
[Renew package] [Talk to clinic]

Home visit todayUtility

Hi {{1}}, {{2}} will reach your home between {{3}} today for the physiotherapy session. Please keep a mat or firm bed ready.
[Confirm] [Patient not available]

Submit each template to Meta for approval in your MsgClub panel. {{1}}, {{2}} are variables.

How does WhatsApp work for physiotherapy clinics?

The plan is createdThe therapist records the number of sessions and package in your clinic software or sheet.
Reminders follow the planEach booked session triggers the reminder template; package counters trigger the balance alert.
Exercises go out after the visitTherapists send videos and charts from the team inbox using saved quick replies for common protocols.
Replies inform the next sessionPain scores and questions are logged by webhook so the therapist sees them before the patient arrives.

Connect your softwareYour clinic or appointment software sends session dates and package counts to the MsgClub API, and patient replies such as pain scores come back by webhook to the patient record. WhatsApp API · API and webhooks · Pricing

ComplianceSend exercise videos and clinical advice only inside a chat the patient opened, and follow India's Telemedicine Practice Guidelines for remote advice. Meta does not allow selling medical products such as braces or TENS units on WhatsApp, so keep product sales off the channel.

Which other channels suit physiotherapy clinics?

Use them together from one account, with shared contacts, reports and webhooks.

SMS for physiotherapy clinicsHow do physiotherapy clinics use SMS?See SMS

RCS for physiotherapy clinicsHow do physiotherapy clinics use RCS?See RCS

IVR for physiotherapy clinicsHow can physiotherapy clinics use IVR?See IVR

Voice broadcast for physiotherapy clinicsHow do physiotherapy clinics use voice broadcast?See Voice broadcast

Missed call for physiotherapy clinicsHow can a physiotherapy clinic use a missed call number?See Missed call

AI calling for physiotherapy clinicsTwo-way AI agents that talk to callers in Hindi, English and other Indian languages, unlike a recorded message.See AI Voice

Compare every channel for physiotherapy clinics

Questions about WhatsApp Business API for physiotherapy clinics

Can physiotherapists send exercise videos on WhatsApp?

Yes. Videos and PDFs can be sent in a chat the patient has started or agreed to, as a service reply while the 24-hour window is open. Many clinics ask patients to send a short message after the session, which opens the window, and then share the day's exercises.

How can WhatsApp reduce patient drop-out from physio packages?

Show progress and the remaining balance. A reminder that says session 5 of 12, a pain check-in between visits and an alert when sessions are expiring keep the plan visible. Track how many patients complete their course before and after you start these messages.

Is a session reminder charged by Meta?

Yes. A reminder is a utility template, charged per delivered message under Meta's current pricing, even if the patient wrote to you that day. Replies to patients' questions are service messages, free up to 1,000 per number a month, then charged.

Can home-visit physios share their live location?

Therapists can send their arrival window and name through a template, and the family can share their location pin in reply. Live location sharing from a therapist's phone should not use the business number; your scheduling app can include a tracking link in the message instead.

Can patients pay for physio packages on WhatsApp?

Yes. The package balance template can carry a payment link from your payment gateway as a button, and the gateway's confirmation updates your clinic software. Receipts can then be sent as a PDF in the chat.

Should therapists use their own WhatsApp for patients?

It is better not to. With the clinic number on a team inbox, every therapist can reply to their patients from their own login, the front desk sees bookings, and the chat history stays with the clinic when a therapist leaves.