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E-commerce · Outbound calls

AI calls that bring shoppers back to their abandoned carts

Call high-value abandoned carts, find out what stopped the buyer, and send a checkout link on WhatsApp right after the call.

Get a demo callCall our AI: +91 79714 42373
Saree cart recoveryAbandoned cart recovery · AI voice agentGujarati
નમસ્તે, હું સુરત સિલ્ક હાઉસ તરફથી બોલું છું. તમે અમારી વેબસાઇટ પર ₹2,850 ની સાડી કાર્ટમાં રાખી હતી.Hello, I'm calling from Surat Silk House. You had kept a ₹2,850 saree in your cart on our website.
હા, પણ ડિલિવરી ચાર્જ જોઈને અટકી ગઈ.Yes, but I stopped when I saw the delivery charge.
સમજાયું. ₹2,500 થી વધુના ઓર્ડર પર ડિલિવરી મફત છે, એટલે તમારા ઓર્ડર પર કોઈ ચાર્જ નહીં લાગે.I understand. Delivery is free on orders above ₹2,500, so there will be no charge on your order.
સારું, તો લિંક મોકલો.Good, then send the link.
ચોક્કસ. કૉલ પૂરો થયા પછી તમને વૉટ્સઍપ પર ચેકઆઉટ લિંક મળશે.Sure. You'll get the checkout link on WhatsApp after the call.
Reason: delivery charge · checkout link sent on WhatsApp after the call

What is an AI abandoned cart call?

An AI abandoned cart call is an automated phone call to a shopper who added items to their cart but did not check out. It reminds them of the items, asks what stopped them, answers simple questions from details you provide, and sends a checkout or payment link on WhatsApp or SMS right after the call.

Updated

Why is this hard to do by hand?

Most carts are never finishedShoppers add items, compare prices, get distracted and leave. Email and push reminders are easy to ignore.
You never hear the real reasonDelivery charges, size doubts, COD availability or a payment failure. Without a conversation you are guessing.
Your team cannot call every cartCalling hundreds of carts a day by hand is not practical, so only the biggest carts get any attention.

How does an AI abandoned cart recovery call work?

  1. Cart is abandonedYour store or checkout tool sends the abandoned cart, with buyer number and items, to the MsgClub API.
  2. AI calls the shopperThe agent calls in the language you set, mentions the items and asks if anything stopped the purchase.
  3. Questions answeredIt answers simple questions from details you provide, such as delivery time, COD, return policy or a current offer.
  4. Checkout link after the callFor shoppers who want to buy, MsgClub sends the checkout or payment link on WhatsApp or SMS right after the call.
  5. Reasons trackedThe dashboard and webhook show each outcome and the reason for dropping off, so you can fix the checkout itself.

Which versions can you run?

Payment failed at checkoutThe AI checks whether the payment failed, offers the link again and mentions COD if you allow it.
High-value cartFor carts above a value you set, the AI offers to connect the shopper to your sales team for product questions.
Course or plan sign-up droppedCoaching institutes and SaaS companies call people who started but did not finish an enrolment or plan purchase, and resend the link after the call.

What do you get after every call?

Each result appears in your dashboard and is sent to your system by webhook.

  • Shopper
  • Cart value
  • Items
  • Drop-off reason
  • Outcome
  • Link sent
  • Recording

Who uses it?

D2C and e-commerce brandsRetail storesSchools, colleges and coaching institutesSaaS and subscription businesses
See all industries

What do the numbers say?

70.22%
average online cart abandonment rate across 50 studies (global figure).Baymard Institute (2025)

Abandoned cart recovery: common questions

When should the abandoned cart call happen?

Your store decides by when it sends the cart to the MsgClub API. Many brands wait 30 to 60 minutes, so they do not interrupt shoppers who are still browsing, and call only carts above a set value.

Can the AI offer a discount code?

Yes, if you give it one. The AI only mentions offers you add to the script, and the code or link is sent on WhatsApp or SMS right after the call. It never invents discounts.

Is it okay to call shoppers about their cart?

Call only shoppers who gave their number and agreed to be contacted. Your business is responsible for consent, DND preferences and calling hours. MsgClub AI Voice is built for calling your own customers and leads.

Which languages can cart recovery calls use?

Any of 12 Indian languages including Hindi, English, Gujarati, Tamil and Bengali, plus Hinglish. Choose the language per campaign, for example Gujarati for shoppers in Gujarat.

Can the AI answer product questions?

It answers simple questions from the details you provide, such as size guide, delivery time, return policy and COD. For anything else it offers a transfer to your team or records a callback.

How do I measure results?

Each call outcome, drop-off reason and link-sent status appears in the dashboard and in the webhook result. Match them with your store orders to see which carts converted.

E-commerce
COD order confirmationConfirm every cash-on-delivery order by phone within minutes, fix address issues, and ship only to buyers who really want the parcel.Learn more
Sales
Lead qualificationCall new leads within minutes, ask your qualifying questions in their language, and send only interested buyers to your sales team.Learn more
E-commerce
NDR and RTO reductionCall every buyer after a failed delivery attempt, fix the problem, and get the parcel re-attempted instead of sent back.Learn more

Hear a abandoned cart recovery call on your phone

Pick a use case and language, and our AI calls you. Or call our AI now on +91 79714 42373.

Get a demo callCall +91 79714 42373