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Payments · Outbound calls

AI renewal reminder calls that stop plans from quietly expiring

Call every customer before their plan, membership or policy runs out, help them pick a renewal, and send the payment link after the call.

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Broadband plan expiry, 3 days beforePlan expiry and renewal reminders · AI voice agentTamil
வணக்கம், நான் நிலா பிராட்பேண்டிலிருந்து பேசுகிறேன். உங்கள் ₹799 மாத திட்டம் இந்த வெள்ளிக்கிழமை முடிகிறது.Hello, I'm calling from Nila Broadband. Your ₹799 monthly plan ends this Friday.
ஓ, மறந்துட்டேன். மூன்று மாத திட்டம் எவ்வளவு?Oh, I forgot. How much is the three-month plan?
மூன்று மாத திட்டம் ₹2,197. அழைப்பு முடிந்ததும் அதற்கான பேமெண்ட் லிங்கை வாட்ஸ்அப்பில் அனுப்பட்டுமா?The three-month plan is ₹2,197. Shall I send its payment link on WhatsApp after the call?
சரி, அனுப்புங்க.Okay, send it.
நன்றி! லிங்க் சில நிமிடங்களில் உங்கள் வாட்ஸ்அப்பிற்கு வரும்.Thank you! The link will reach your WhatsApp in a few minutes.
Chose 3-month plan · renewal link sent on WhatsApp after the call

What is an AI plan expiry reminder call?

An AI plan expiry reminder call is an automated phone call that tells a customer their plan, membership or policy is about to end, explains the renewal options you offer, and asks which one they want. It runs before and after expiry, in the language you choose, and sends the renewal link on WhatsApp or SMS right after the call.

Updated

Who uses plan expiry and renewal reminders?

Prepaid, DTH and broadband plansRecharge reminders for prepaid connections, DTH packs and monthly or quarterly broadband plans before the service stops.
SaaS, software licences, domains and hostingRenewal calls for annual software licences, SaaS subscriptions, antivirus keys, domain names and hosting plans before they lapse.
Gym and studio membershipsCalls to members whose 3, 6 or 12-month memberships are ending, with renewal offers your front desk sets.
AMC contractsAnnual maintenance contract renewals for RO purifiers, ACs, lifts, CCTV, generators and office equipment.
Insurance policiesMotor, health and term policy renewal reminders, so customers renew before the policy expires and do not lose cover.

Why is this hard to do by hand?

Customers forget, then leaveMost people do not cancel on purpose. Their plan simply expires, the service stops, and a competitor's offer arrives first.
Renewal desks run out of hoursA broadband operator with 20,000 connections can have 700 expiries a day. A two-person desk cannot call all of them before the service cuts off.
You never learn why people did not renewWithout a call, a lost customer is just a row in a report. You miss the price, service or moving-city reasons you could have fixed.

How does an AI plan expiry and renewal reminder call work?

  1. Send expiry datesUpload a sheet of customers with plan name, price and expiry date, or let your billing or subscription system send each upcoming expiry to the MsgClub API.
  2. Set your renewal optionsAdd the plans, durations and offers the AI may mention, such as monthly, quarterly or yearly, so it never invents a price.
  3. AI calls before and after expiryThe agent calls in the chosen language, reminds the customer of the expiry date, explains the options and records which plan they want.
  4. Renewal link right after the callMsgClub sends the renewal or payment link on WhatsApp or SMS right after the call, matched to the plan the customer chose.
  5. Track renewals and churn reasonsThe dashboard and webhooks show who renewed, who wants a callback, who wants a different plan and why others are leaving.

When does the AI call?

Run one campaign for each step: upload that day's list, or let your billing software send it by API.

  1. 7 days before expiryAn early reminder with the expiry date and current plan price. The AI mentions longer plans or upgrades you have set, notes the customer's choice and sends the matching renewal link on WhatsApp right after the call.
  2. 3 days before expiryA firmer reminder that the service will stop on a specific date. The AI answers simple plan questions, captures 'will renew on' dates and flags customers who want a call from your sales or support team.
  3. On the expiry day'Your plan ends tonight.' The AI keeps it short, confirms whether the customer wants to renew today and sends the UPI or payment link by WhatsApp or SMS right after the call so the service does not break.
  4. After expiryA call 1 to 3 days after the plan lapses. The AI tells the customer their service is paused, explains how to restore it, records the reason for not renewing and sends the link again after the call.
  5. Grace period or win-back callA last-chance call before the grace period ends, the account is closed, or a renewal offer expires. The AI shares the offer you set, offers a transfer to your team, and logs churn reasons like price, service quality or moving city.

What do you get after every call?

Each result appears in your dashboard and is sent to your system by webhook.

  • Customer
  • Plan
  • Expiry date
  • Renewal choice
  • Call outcome
  • Reason for not renewing
  • Link sent
  • Recording

Who uses it?

Broadband, ISP and DTH providersSaaS and subscription businessesGyms and fitness studiosInsurance companies and agentsHome services and tradespeopleAuto service centres and garagesSmall and medium businessesFreelancers and self-employed professionals
See all industries

Plan expiry and renewal reminders: common questions

Can the AI offer different renewal plans?

Yes. You list the plans, durations and prices it may mention, such as monthly, quarterly and yearly, plus any offer you are running. The AI explains only those options and records which one the customer picks.

How does the customer pay for the renewal?

Right after the call, MsgClub sends your renewal or payment link on WhatsApp or SMS from the same account. The customer pays by UPI, card or net banking on your payment page. The AI does not take payment details on the call.

Which businesses use plan expiry reminder calls?

Broadband and DTH operators, SaaS and software sellers, gyms and studios, insurance agents, AMC providers for ROs, ACs and lifts, and web hosting or domain resellers. Any business with a fixed end date on a plan can use them.

Can it find out why a customer is not renewing?

Yes. When a customer says no, the AI asks one short question about the reason and records the answer, such as price, poor service, moving city or switching provider. You see these reasons in the dashboard and webhook results.

Which languages are supported for renewal calls?

Hindi, English, Tamil, Telugu, Kannada, Malayalam, Marathi, Gujarati, Punjabi, Bengali, Odia and Assamese, plus Hinglish. You set the language for each campaign, so a Chennai broadband list can run in Tamil and a Kolkata list in Bengali.

How quickly can a renewal campaign go live?

Starting from the ready renewal template, most businesses go live in 1 day. You upload your expiry list or connect the API, add your plans and prices, test a few calls, and start the campaign.

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Hear a plan expiry and renewal reminders call on your phone

Pick a use case and language, and our AI calls you. Or call our AI now on +91 79714 42373.

Get a demo callCall +91 79714 42373