Retail & hospitality

AI calling agent for D2C and e-commerce brands

Confirm COD orders, rescue failed deliveries and remind subscribers to reorder, with thousands of calls running at once in your customers' language.

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D2C brands on their own websiteMarketplace sellers with COD ordersSubscription and refill brandsBrands shipping through courier aggregators

COD order confirmation in NoidaD2C and e-commerce brands · AI voice agentHinglish

Namaste Priya ji, aapne kal ₹1,499 ka skincare order Cash on Delivery par place kiya tha. Kya main ise confirm kar doon?

Haan, confirm hai. Par delivery Thursday ke baad karna, main bahar hoon.

Theek hai, delivery Thursday ke baad ke liye note kar liya. Address Sector 62, Noida hi rahega na?

Haan, wahi address.

Done. Online pay karne par ₹50 off hai, kya call ke baad WhatsApp par link bhej doon?

Haan, bhej do.

COD confirmed · deliver after Thursday · prepaid link sent on WhatsApp after the call

What is an AI calling agent for D2C and e-commerce brands?

An AI calling agent for D2C and e-commerce brands calls buyers to confirm cash-on-delivery orders and addresses, follows up on NDR cases before the parcel returns, recovers abandoned carts and reminds subscribers before a refill or plan renews. It speaks 12 Indian languages, sends links on WhatsApp after the call and updates results by webhook.

Updated 14 Nov 2026

What slows D2C down on the phone?

COD orders return unopenedFake or impulse COD orders get shipped, refused at the door and returned, costing two-way freight and blocked stock.

NDR cases need calls within hoursWhen a courier marks 'customer not available', you have a short window to fix the address or time before RTO starts.

Abandoned carts and lapsed subscribersMost carts are left at checkout, and refill customers forget to reorder. Email and push notices get ignored.

What can an AI calling agent do for D2C and e-commerce brands?

Outbound

COD order confirmationCalls each COD buyer, confirms the order, amount and address, and marks it confirmed, cancelled or address-changed.→ Fewer fake orders shipped

Outbound

NDR and RTO reduction callsCalls buyers after a failed delivery attempt, captures a new time or corrected address and passes it to your logistics team.→ More reattempts delivered

Outbound

Prepaid conversion offerOffers a small discount to pay online and sends the payment link on WhatsApp right after the call.→ Higher prepaid share

Outbound

Abandoned cart recoveryCalls shoppers who left at checkout, answers simple questions on size, delivery time or returns and sends the cart link after the call.→ Recovered orders

Outbound

Subscription renewal and refill due remindersReminds subscribers a few days before their plan renews or their refill is due, and confirms whether to continue.→ Fewer lapsed subscribers

Inbound

Returns and exchange requestsTakes the order number and reason when a buyer calls about a return or exchange, and transfers complaints to your support team.→ Return request logged

Payment reminders

Payment and renewal reminders for D2C brands

The agent reminds subscription customers before their plan renews or refill falls due, and calls COD buyers with an offer to pay online. Payment links go on WhatsApp or SMS right after the call, never in the middle of it.

How payment reminder calls work

Before the due dateHeads-up call with the amount and date.
On the due dateShort reminder, link sent after the call.
After the due datePolite follow-up and a promised pay date.

How does it work?

An order or NDR event firesYour store or shipping panel sends the order details to the API.
The agent calls the buyerIt confirms the order, fixes the address or offers prepaid.
Results come back instantlyA webhook returns confirmed, cancelled, new address or new delivery time.
Your system acts on itShip, cancel or reattempt automatically, with a WhatsApp follow-up after the call.

Does it work with our software?

Your store platform, OMS or shipping panel can call the REST API for every COD order or NDR event, for example through any system that can send an API request. Webhooks return the outcome, answers and recording link so you can ship, hold or cancel automatically.

See the API and webhooks

Calls run in your customers' language

हिन्दीHindi EnglishEnglish HinglishHinglish தமிழ்Tamil తెలుగుTelugu ಕನ್ನಡKannada മലയാളംMalayalam मराठीMarathi ગુજરાતીGujarati ਪੰਜਾਬੀPunjabi বাংলাBengali ଓଡ଼ିଆOdia অসমীয়াAssamese

Other MsgClub channels for D2C and e-commerce brands

Use AI calls together with SMS, WhatsApp, RCS, IVR and missed calls from the same account.

Compare every channel for D2C and e-commerce brands

Questions from D2C and e-commerce brands

How soon after an order can the COD call go out?

The call can start as soon as your system sends the order to the API. Many brands call within minutes, before the warehouse packs the parcel, so cancelled orders never ship.

Can it handle NDR calls for all my couriers?

Yes, as long as your shipping panel or OMS sends the NDR details to the API. The agent captures a new time or address and returns it by webhook for your team to pass to the courier.

Which languages does it support for buyers across India?

You set the agent up in your customer's language, choosing from 12 Indian languages: Hindi, English, Tamil, Telugu, Kannada, Malayalam, Marathi, Gujarati, Punjabi, Bengali, Odia and Assamese, plus Hinglish. You pick the language per campaign or agent. Map the language to the delivery state, such as Tamil for Chennai pincodes.

Can it handle sale-day volumes?

Yes. Bulk campaigns run thousands of calls at the same time, so a spike in COD orders during a festive sale can still be confirmed before dispatch.

Can it send a prepaid or cart link?

Yes. Right after the call, the agent can send a payment or cart link on WhatsApp or SMS from your MsgClub account. It does not send links while the call is going on.

Who is responsible for consent and DND?

Your brand is. The agent is built for calling your own buyers about their orders. You handle consent, DND preferences and calling hours as per your policies.

Retail & hospitality

Retail storesTell customers their order is ready, collect pending balances on time and fill the store before every festive sale, without tying up staff.Learn more

Lending & subscriptions

SaaS and subscription businessesCall every trial user before it ends, remind customers before renewal and invoice dates, and recover failed payments without growing your team.Learn more

Business & public sector

Small and medium businessesInvoices get paid closer to the due date, every enquiry gets a call back and your small team stops spending afternoons on the phone.Learn more